Inc. Contributor Articles
As a contributor to Inc., Greenleaf Book Group CEO, Tanya Hall, provides expert guidance on creating compelling content and marketing tactics that will help authors establish themselves as thought leaders in their industries. Drawing upon decades of experience in media and book publishing, Tanya advises on the role a book plays in a larger brand and provides custom content strategies for long-term business growth and audience building.
The goal is to empower entrepreneurs and thought leaders to leverage their ideas into influence and income. Click the links below to read full articles.
How to Encourage Employees to Assume Best Intent
In a time when employees spend less time working face-to-face, coaching them toward a positive mindset is key.
6 Tips to Get the Most Out of Your Publicity Campaign
A good publicity strategy can make all the difference.
How to Make Networking about More Than Handing Out Business Cards
For some people, networking comes naturally. For the rest of us, it can be daunting. Here are 6 tips to help you tackle your next event.
How to Empower Employees to Build Company Culture
When you have top talent, you want to keep them. Here are four ways they can help set your company's culture.
Writing Can Make You a More Influential Leader
Leaders set the standard for company communications. Make sure you're setting the bar high.
The Best Exercise for Getting to Know Your Audience
A 4-step process for developing author personas.
Getting the Best Work Out of Your Designers
Strong designs can have a big impact. Follow these 6 steps to make the process easier.
How to Write Your Book in a Matter of Months
The best manuscript isn't perfect—it's complete.
Why One-to-Ones Should Not be Skipped
5 reasons why "my door is always open" isn't enough.
Why a Ghostwriter is an Asset to Your Brand
With the help of a great ghostwriter, the book writing process can make you a stronger thought leader.
When the launch is complete, keep the buzz going with these tips.
How to Know if Writing a Book is the Right Move
6 questions to ask yourself before putting pen to paper.
How to Overcome the 2 Biggest Obstacles to Creativity
Here are fool-proof solutions to encourage creativity and productivity.
10 Cheap and Simple Steps to Happy Employees
Money can't buy happiness. Listen to your team and show them gratitude to create a healthy and happy company culture.
3 Secrets to Connecting With Your Growing Staff
Leaders need to connect with lower-level employees even in times of explosive growth. Here's how to accomplish it.
The Most Important Content Trend for 2017
Here are 4 tips to make sure your content resonates with readers.
Why The End-of-Year Evaluation Isn't Dead
Performance evaluations can add value. But you need to start planning on January 1.
This is How Great Leaders Spend Their Holidays
Effective leaders set high standards for how they spend their time, even during the holidays.
How to Build Your Business Through Community
It takes a village to grow your company. Surround yourself with the right people.
Leaders, Facebook Wants to Know What You're Reading
Next time you sit down to watch another re-run, try spending that time with a novel instead.
How to Make Your Audience Love You
3 tips for building brand loyalty through social media.
How to Grow Your Business Through Strong Partnerships
A business development team focused on strategic partnerships plants seeds that can bear fruit for years to come.
How to Design an Office That Ignores Age
Not all millennials want a warehouse space, and not all baby boomers want their own office. Get a feel for the space your employees want to see your investment pay off.
How to Get the Right Kind of Feedback for Your Writing
Learning how to share your writing early can save you time later.
How to Get Rid of the Stupidest and Hardest Tasks in Your Day
All companies have inefficiency blind spots. Ask these two questions consistently to build a more efficient organization.
To Be More Successful Tomorrow, Sleep Tonight
A good night's rest can be your greatest resource. Here are 4 tips to improve your sleep routine.
The Leadership Lesson Hiding in Every Presidential Debate
Take note during the next presidential debate - this soft skill is critical for leadership success.
A Surprising Way to Make Your Writing Stronger
Using buzzwords can actually improve your content. Here are 3 ways to do it well.
The Key to Explosive Growth May Be Sitting Down The Hall
A strong group of intrapreneurs can push the company forward and amplify the execution of your own vision exponentially.
This Is How Successful Entrepreneurs Spend Their Time
Instead of chasing after perfect work-life balance, entrepreneurs should take the more flexible and forgiving approach of work-life flow.
10 Tips to Make You a Powerful Public Speaker Now
Preparation is key to being a successful speaker. These tips will help you hit a home run on your next speaking gig.
Why Putting Yourself First Is Best for Your Business
If you put your health and wellness at risk, you put the health of your company at risk.
5 Reasons Why So Many Entrepreneurs Do CrossFit
The biggest fitness trend in recent years attracts executives and entrepreneurs for good reasons.
4 Things Productive Entrepreneurs Do Every Day
Time management is a huge challenge for entrepreneurs. Here are four tips to help you juggle it all.
How Writing a Book Can Attract Your Perfect Customer
Customers and partners are most enthusiastic when they trust and connect with what you stand for.
How to Score Big Publicity for Your Business
With so many new products and services launching every day, a prime piece of media coverage can boost you into the spotlight.
4 Reasons Why Your Personal Brand Changes Everything
Whether you are the leader of your company or just starting in your career, investing in your personal brand can be transformative.
The Secret to Motivating Millennials That Most Entrepreneurs Miss
Millennials crave a sense of purpose, but do you know what that means to them? Don't mistake greater good for organizational purpose.
4 Ways Busy Entrepreneurs Make Words Work Harder
Want to boost your visibility and maximize your time? Repurposing content helps you do both.
How to Push Past Fear and Share Your Ideas
Many entrepreneurs hold on to their ideas too tightly before launch. Here's how to move past fear and help your ideas thrive.
4 Simple Ways to Capture Your Customer's Attention
Tried and true tactics for staying high touch in our high tech world.
2 Lessons Every Leader Should Learn from Ronda Rousey's Knockout
Protect yourself and your company against unexpected threats.
5 Powerful Habits of the Most Influential Entrepreneurs
Want to achieve expert status? Start here.
4 Truths You Need to Know About Launching Something New
Take some of the risk out of your next product launch by asking yourself these strategic questions.
9 Things Successful Authors Do to Sell More Books
Prepare early to ensure that your book has the greatest possible impact for your business.
Forget Mission Statements. This is the Most Important Starting Point for New Leaders
When building a business, most entrepreneurs spend time on a mission statement, vision statement, and core values, but miss this critical step for day-to-day productivity and success.
The Secret Weapon Behind Every Best-Selling Book
Countless authors dream about having their book hit a bestseller list, but many miss this mission critical element to every bestseller strategy.
Want to Hire the Best? Take a Cue From This Legendary Rock Band
Entrepreneurs are "big idea" people who take the lead on building their own business, but when it comes to hiring, they need something different.
5 Ways the Smartest Entrepreneurs Build Million-Dollar Brands
An exceptional personal brand can lead you onto a million-dollar thought leader path.
The Top Interview Questions You Should Always Ask
Find the right employees by asking this simple question when hiring.
4 Foolproof Secrets to Designing a Successful Pitch
Refine your pitch to move your audience and close deals.
5 Clever Ways to Make Money on Ideas You Already Own
Repurpose your content to bring in new leads and revenue.