Inc. Contributor Articles

Inc. Contributor Articles

As a contributor to Inc., Greenleaf Book Group CEO, Tanya Hall, provides expert guidance on creating compelling content and marketing tactics that will help authors establish themselves as thought leaders in their industries. Drawing upon decades of experience in media and book publishing, Tanya advises on the role a book plays in a larger brand and provides custom content strategies for long-term business growth and audience building.

The goal is to empower entrepreneurs and thought leaders to leverage their ideas into influence and income. Click the links below to read full articles.

How to Encourage Employees to Assume Best Intent
In a time when employees spend less time working face-to-face, coaching them toward a positive mindset is key.

6 Tips to Get the Most Out of Your Publicity Campaign
A good publicity strategy can make all the difference.

How to Make Networking about More Than Handing Out Business Cards
For some people, networking comes naturally. For the rest of us, it can be daunting. Here are 6 tips to help you tackle your next event.

How to Empower Employees to Build Company Culture  
When you have top talent, you want to keep them. Here are four ways they can help set your company's culture.

Writing Can Make You a More Influential Leader  
Leaders set the standard for company communications. Make sure you're setting the bar high.

The Best Exercise for Getting to Know Your Audience
A 4-step process for developing author personas.

Getting the Best Work Out of Your Designers
Strong designs can have a big impact. Follow these 6 steps to make the process easier.

How to Write Your Book in a Matter of Months
The best manuscript isn't perfect—it's complete.

Why One-to-Ones Should Not be Skipped
5 reasons why "my door is always open" isn't enough.

Why a Ghostwriter is an Asset to Your Brand
With the help of a great ghostwriter, the book writing process can make you a stronger thought leader.