As a contributor to Inc., Greenleaf Book Group CEO, Tanya Hall, provides expert guidance on creating compelling content and marketing tactics that will help authors establish themselves as thought leaders in their industries. Drawing upon decades of experience in media and book publishing, Tanya advises on the role a book plays in a larger brand and provides custom content strategies for long-term business growth and audience building.
The goal is to empower entrepreneurs and thought leaders to leverage their ideas into influence and income. Click the links below to read full articles.
How Writing More Can Make You An Industry Leader
If you engage with readers on a regular basis, long form content can win the respect and loyalty of your audience.
How to Offer a Master Class in Solution Focused Thinking
Train your team to never present a problem without an idea to fix it.
How to Write Strong Subject Lines That Will Get Your Emails Read
There are three areas that need to be addressed in every email subject line, and when you cover them, with or without acronyms, your employees will inevitably save time.
The One Content Marketing Trend Everyone is Talking About in 2018
In 2018, the name of the game is personalization.
2018 Is the Year to Finally Write That Book. Here's How to Start
A solid outline is the first step toward finishing your book this year.
The Top Fitness Trends for 2018 Are In
Here are the projected winners and losers.
Low-Cost Ways to Celebrate Your Employees This Season
Try these low-cost options to bring holiday cheer into your workplace.
Need a Gift for a Leader? These Four Are Sure to Impress
If you want to show gratitude for a leader you respect and admire, these four gifts can make a big impression.
5 Simple Hacks to Improve Your Writing
Algorithms change, but good writing never does.
Cash in on Content Through Online Learning Programs
Here are 4 keys to ensure that your course is providing value.
Three Crazy Easy Ways to Thank Your Clients and Team This Year
Thanksgiving is a unique opportunity to show gratitude for your team and clients. Here's how to make the most of it.
Hemingway's Writing Tip That Will Save You Time and Energy
You don't need to move to Paris, but you should reread your work as you go.
A Simple Plan for Hiring the Best Candidate
Hiring doesn't need to be an over-the-top process.
Why Every Employee Needs a Mission Statement
Job responsibilities change over time. Make sure your employees can change, too.
Why Your Workout Routine is the Key to Your Success
Hint: It involves saying goodbye to lunch meetings.
What Kind of Speaker Are You?
There are key differences between keynote speeches and break-out sessions. Aspiring speakers should know where they fit.
How to Build Audience Loyalty Through Social Media
Here are 3 tips for bonding with your followers.
Overcome This Fear to Write a Breakthrough Business Book
Writing is hard, especially if you're afraid of editors. Use these tips to move past fear and form a solid partnership.
How to Send Yourself Back to School This Fall
Professional development is key to keeping up in a changing workforce.
How to Cross 'Writing a Book' Off Your Bucket List
Here are 3 surprising tips to help you start writing daily (and keep doing it.)
How to Start Your Mentorship Off Right
Mentorship isn't uncomfortable if it starts with a relationship.
This is the Genius Step You're Not Taking to Build Your Client Pipeline
Turn your focus to "faucets" and you'll see long-term results.
5 Reasons You Should Start a Podcast The popularity of podcasts continues to grow. Should you jump on board?
How to Make the Most of Mid-Year Reviews
With summer comes vacation, sunshine, and the dreaded mid-year review.
The 1 Thing You Must Learn From the Crazy Growth of Orangetheory Fitness
This new fitness craze is taking over, thanks to the idea of positive progress.
How to Use Positive Affirmations at Work
With practice, positive affirmations can become a game-changing work habit.
5 Apps That Will Help You Finish Writing Your Book
Use these tools to get organized, stay focused, and finish strong.
How to Use a Book to Support Your Brand (The Right Way)
A book can boost your brand. But it isn't a branded product.
Sheryl Sandberg Isn't a Fan of the Personal Brand
It might be time for a change in how we speak about personal branding.
Looking to Build a Speaking Career? Follow These Three Steps
Make the most of a speaking opportunity before, during and after the event.
Want to Be More Productive? These 6 Simple Workspace Changes Will Boost Your Focus
Can't get work done? Time to switch it up.
How to Buckle Down and Write Your Book
Every solid business has a mission statement and a vision, and a book is no different.
3 Cost-Effective Ways to Keep Your Employees Happy
Thinking beyond compensation as incentive to stay.