Grow Smart, Risk Less
A Low-Capital Path to Multiplying Your Business Through Franchising
Experienced franchisor Shelly Sun shares practical advice and her own compelling experiences to help you discover the power and avoid the pitfalls of franchising your business.
In today's economic environment, access to capital is limited, and that isn't likely to change. Successful business owners have few options for dramatically expanding their brand. Grow Smart, Risk Less describes how you can use other peoples money and can leverage your success for fast, profitable growth.
Unlike many authors of books on franchising, Shelly Sun has been through the process, growing her business from $1 million to $100 million in five years in system-wide sales. In Grow Smart, Risk Less she describes the process she went through equal parts brutally grueling and enormously rewarding to make it happen. She will educate you on every stage of the franchising process, preparing you to make savvy business decisions that are right for your company now. You will learn how to:
- Determine if you have a concept worthy of franchising and how to adjust your concept if you dont
- Assemble a professional team without wasting money
- Adjust your business model along the way for optimum growth
- Grow as a leader to assume the new challenges of leading a larger, more diverse organization