The Business of You

A Guide to Finding, Managing, and Succeeding in Your Career

Lukas Krause
The Business of You explores an important topic for young professionals, especially in today’s economic climate: how to find and be successful in a career. This bookgathers the practices and approaches that helped author Lukas Krause go from an entry-level job to the C-Suite of an industry leading company in less than 10 years—after he found success taking on a new position as a pitcher and reinventing himself to play professionally in the New York Mets organization.

Full of practical advice for professionals at any stage of their career with topics like:
• building your personal brand
• identifying the skills you need to advance your career goals
• growing your communication skills
• optimizing your daily output

The Business of You is like an MBA in book form. Let it guide you to and through the career you deserve.

Lukas Krause is driven by a relentless desire to learn, grow, and help others achieve their potential.

As a student of professional development, Lukas has developed, refined, and used the practices contained in this book to go from an entry-level position to an executive role as the Chief Executive Officer for the Real Property Management franchise system and its portfolio of companies. He has received numerous accolades individually (Housing Wire named him “Real Estate Industry’s Rising Star”) and organizationally (Forbes named the business on of the top ten franchises for its investment class).

One of Lukas’s proudest accomplishments is his pursuit of a life-long dream of playing professional baseball. While working extra hours at a full-time job after graduating college, he put in the unglamorous work each and every night on the field. All these efforts paid off and Lukas’ dream became a reality when he signed with the New York Mets.

Lukas holds a bachelor’s degree in marketing from Indiana University and an Executive MBA from the University of Colorado. He lives in beautiful Park City, Utah with his talented wife Valerie, where he tries his best to enjoy the outdoor fun that mountains offer.

For additional professional development tools and to keep up with Lukas’s public appearances schedule visit us at