The Growth Dilemma

Determining Your Entrepreneurial Type to Find Your Financing Comfort Zone

Ami Kassar

Where are you in your business journey?

Most entrepreneurs are looking for ways to push their companies to grow and get bigger. But they struggle with decisions about how big they want to become, how much money to keep investing in their company, and how to even go about it. They want more, but they’re not sure how to think about the problems, obligations, and risk that come with growth. This is the growth dilemma.

In The Growth Dilemma, Ami Kassar, author and nationally renowned expert on access to capital for entrepreneurs, shows you how to sort through your choices to build your business to the size and complexity that makes the most sense for you. He’ll walk you through exercises that help you:

• Answer the crucial million-dollar question

• Figure out what entrepreneurial stage you’re in

• Determine your personal risk profile

• Identify your own growth aspirations

Knowing these parts of your puzzle will not only influence how you think about your growth dilemma but also allow you to discover your financing comfort zone. Through the profiles of fifteen real entrepreneurs and companies, you’ll also be able to see, throughout the book, examples of how different financing decisions affect every kind of business. As you apply the strategies you learn, you’ll find the financing structure that will help you reach your goals.

Ami Kassar is the founder and CEO of MultiFunding LLC. He is a nationally renowned expert on access to capital for entrepreneurs. He's committed to ensuring that business owners have the best possible access to the capital structures they need to help grow and manage their businesses.

Kassar is regularly featured in the national press and writes a regular column for He has advised the White House, the Federal Reserve Bank, and the Treasury Department on the business credit markets. In addition. Kassar is a regular speaker at trade shows and business events across the country on topics including entrepreneurship and access to capital.

He is a 2015, 2014, and 2013 recipient of the Small Business Influencer Award as well as the 2012 Small Business Advocate Award. Kassar earned his MBA from the University of South California and gradated with a BA in American Studies from Brandeis University.

Kassar's company, MultiFunding, has helped over seven hundred entrepreneurs across America raise over $300 million of capital for their businesses.

Kassar lives in the suburbs of Philadelphia with his wife, two kids, and two dogs.