The People Priority

The CEO's Blueprint for Winning Talent Acquisition

Rohit Bassi

A Fast Company Press book

Hiring talent is one of the most critical investments CEOs make.

It’s no secret that a company’s biggest asset is its people. Its talent is what will deliver its vision and growth. So how can busy CEOs, founders, and business owners make the best investments in human capital? And how do they consistently win top talent in an extremely competitive and dynamic talent supply environment?

Enter The People Priority. This masterful and comprehensive guide offers a proven strategic and practical blueprint for consistently acquiring top talent to build high-performing teams. Drawing from his vast operating and investing experience across a range of businesses, Rohit Bassi breaks down his acquisition methodology into actionable and modular steps. He explains:

• Why rigor, consistency, and speed are crucial in hiring

• How to gain efficiency in the acquisition process to maximize your time with top candidates

• Why connecting your business strategy with your people needs is the only way to deliver ROI on talent investments

• Why emotional intelligence is a key requirement for both employees and employers

If you’re a CEO, a founder, a business owner, or an executive looking for a proven method for navigating human capital decisions, look no further than this book. The People Priority is the ultimate solution for acquiring top-tier talent to deliver on your company’s strategies to grow and thrive.

A global citizen who has lived in seven countries across both hemispheres, Rohit Bassi has a deep appreciation for cultural diversity and a lifelong passion for people. He believes people are every organization’s most powerful asset—and that companies win when they consistently invest in their people systems.

A private equity veteran, an engineer, and a Wharton MBA, Rohit began his career in McKinsey and Company’s private equity practice before becoming both an operator and an investor. He has run, scaled, advised, and sold businesses ranging from small enterprises to those with several hundred million dollars in revenue, and with employee head counts in the thousands across local, national, and international markets.

These experiences inspired him to found People Quotient (PQ), a tech-enabled organizational excellence firm, and to host the People Quotient podcast, where global CEOs and investors share how they build companies and scale high-performing teams.