As the publication date of your book draws near, it's important to take some time to review the pieces of your branding and marketing strategy to ensure everything is working towards your ultimate goal, whether that's book sales, establishing your expert brand, or securing speaking or consulting work.

The following checklist provides a summary of items that you should consider before publication that can contribute to a successful book launch. Follow the links below and download the book launch checklist for more details.

• Know your readers
• Create an elevator pitch
• Know your buyer's journey
• Update your website
• Build and engage your email list
• Choose the right social media channels
• Keep your online profiles consistent
• Finalize your media strategy

Have more questions about preparing for your book launch? Greenleaf's marketing team is here to help. Email us.