If your goal is to sell books, attract new business or raise your profile as an expert in your field, then bylined articles are a great way to reach your target audience with a controlled message showcasing your expertise.

First, what is a bylined article? It is an article, written by you, and published in a magazine, newspaper, or online outlet. Full credit is given to you as the author, with a blurb about you, your book, and your business--ideally with a photo, an image of your book cover, and links to your website and book’s Amazon page.